Read More EEmail Marketing Lists vs. Segments: The Foundation of Smart Email MarketingbyAndre Hospidales When it comes to building a successful email marketing strategy in Klaviyo (or any platform), there are two…
Read More EEmail Marketing How to Make VIP Customers Feel Special (and Why It’s the Secret to Driving Loyalty & Sales)byAndre Hospidales Not all customers are created equal. While every buyer matters, a certain segment—your VIP customers—contributes disproportionately to your…