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email list cleaning

3 posts
Hands typing on a laptop keyboard, with digital envelopes and paper planes illustrating email sending. The scene is dynamic and futuristic.
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    EEmail Marketing

    Understanding Email Bounce Rate: What It Is, Why It Matters, and How to Keep It Low

    • byAndre Hospidales
    In email marketing, one of the most critical health metrics to track is bounce rate. A high bounce…
    Alt text: "The words 'Email Marketing' are centered amidst an overlay of digital icons and charts, symbolizing analytics and communication, against a blurred cityscape."
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      EEmail Marketing

      The Power of Email Click Rate: Your #1 Indicator of Success

      • byAndre Hospidales
      When it comes to email marketing, not all metrics are created equal. For years, open rate was the…
      A person types on a laptop, with a digital overlay of an open envelope, chat bubbles, and various icons like gears and a globe, symbolizing communication.
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        EEmail Marketing

        Spam Traps: The Hidden Threat That Can Destroy Your Email Reputation

        • byAndre Hospidales
        Email marketing can be one of the most profitable channels for any business—but only if you protect your…
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