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email marketing engagement

3 posts
A smartphone on a table with a finger touching the screen. Colorful, glowing email icons float above, suggesting digital communication and connectivity.
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    EEmail Marketing

    11 Common Misconceptions About Email Marketing (and the Truth Behind Them)

    • byAndre Hospidales
    Email marketing is one of the oldest digital marketing channels, and because of that, it’s surrounded by myths,…
    A hand is shown against a dark blue background, with glowing icons representing media, communication, and technology floating above it.
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      EEmail Marketing

      Why Unsubscribes Aren’t Always a Bad Thing (and When They Signal a Content Problem)

      • byAndre Hospidales
      When brands see unsubscribes roll in, the first reaction is often panic. “We’re losing our audience!” But the…
      A woman smiles as she records herself on a smartphone mounted on a tripod in a kitchen. The blurry background suggests a bright, casual setting.
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        EEmail Marketing

        Harnessing the Power of User-Generated Content to Elevate Your Email Marketing

        • byAndre Hospidales
        What is User-Generated Content (UGC)? User-generated content (UGC) is any form of content—photos, videos, reviews, testimonials, social media…
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